December 30, 2025 by Bloomberg Law
“There’s no mood for consolidating more money in Power Two conferences at the expense of all the other conferences and small to mid-size schools because that’s just going to accelerate the trend of cutting Olympic or women’s sports,” said Rep. Lori Trahan (D-Mass.).
about nation.enterprises
nation.enterprises inc. was established in 2025 by Sport Venture Group and a diverse shareholder group including former team members from Goldman Sachs, adidas, TaylorMade, Coca-Cola, Visa and Disney as the investment vehicle for nation.university and nation.academy to integrate the pathway of youth to collegiate sport through a singular multi-sport platform designed to enhance talent development at every level and sector of sport.
We are principals, NOT a private equity company, we license olympic sport brands from collegiate level schools offsetting the school’s expense, compensate them with licensing fees and revenue sharing, and build an affinity toward the school through our youth sport platform.
about nation.university
nation.university is the collegiate licensing arm of nation.enterprises. It plans to license Olympic sports from universities and colleges that are under pressure to cut Olympic sport programs and to generate revenue. How do we do this?
First, we license the the program(s) from the school. Second, we take over the annual budgets saving the schools millions per annum. Third, we pay the school a licensing and revenue share of marketing rights. Fourth, we create a new league and cup model that reduces operating costs and enhances competition. Fifth, we create a new marketing and media platform. Sixth, we connect the collegiate platform, that is now outside the NCAA, with the youth market. Seventh, after year 3 we begin selling sub-licenses to qualified sub-licensees.
about nation.academy
nation.academy is the youth sport arm of nation.enterprises. It plans to develop sport campuses to support nation.university, nation.academy and all their inclusive needs for high quality talent development. How do we do this?
We plan to develop 100+ Acre youth sport campuses that include the required competition and training facilities for both collegiate and youth. The campuses will feature stadiums, arenas and training facilities in line with the best clubs in the world. The campuses will also feature on site sport charter schools to maximize education and training schedules, but will NOT participate in state high school sport leagues. The campuses will also feature 500+ hotel rooms for weekday league and weekend events. Lastly, we may develop multi and single family hosuing.
Are you a school president or athletic director trying to save Olympic sport programs while simultaneously trying to raise money for your athletic department?
Are you a collegiate coach who thinks their program is at risk of budget cuts or being cut all together? Find out how we can help save your program before its to late.
Are you a current or retired collegiate athlete worried about their program facing budget cuts or being cut all together? Find out how we can help save your program before its to late.
Is your brand interested in partnering with the collegiate and youth sport market nationwide or supporting a specific school? Reach out to learn more about brand partnerships.
olympic sports in the news
Bloomberg Law: SCORE Act Delay Deemed a Small Victory for Title IX Advocates
“There’s no mood for consolidating more money in Power Two conferences at the expense of all the other conferences and small to mid-size schools because that’s just going to accelerate the trend of cutting Olympic or women’s sports,” said Rep. Lori Trahan (D-Mass.), a former Division I volleyball player who sits on the committee of jurisdiction.
E60: Paid To Play
E60’s Jeremy Schaap unpacks the seismic shift that has transformed college athletics from an amateur ideal into a high-stakes marketplace.
USA Today: Congress pulls major college sports bill after bipartisan backlash: ‘Not ready for prime time’
“The SCORE Act (college sports) is well-intended but falls short and is not ready for prime time. I will vote no,” Rep. Chip Roy (R-Texas).
Bloomberg: America Is an Olympic Powerhouse, College Sports Rules Could End It
America’s dominance in the Olympics may be impacted by a shakeup in college sports funding, with schools potentially cutting programs.
Bloomberg Law: NCAA Settlement Forcing Cuts to College Teams in Olympic Sports
Roughly 41 Olympic sports programs have been cut across NCAA Division I, affecting at least 1,000 student-athletes after the settlement was announced by the NCAA in May
Sports Business Journal: Collateral damage: The NCAA settlement puts Olympic and non-revenue sports on the brink
Olympic and non-revenue sports are facing an uncertain — and in many cases, grim — future.
press releases
Sport Venture Group Launches nation.enterprises inc.
Sport Venture Group Launches nation.enterprises inc., Unifying Youth to Collegiate Olympic Sport Pathways.