December 30, 2025 by Bloomberg Law
“There’s no mood for consolidating more money in Power Two conferences at the expense of all the other conferences and small to mid-size schools because that’s just going to accelerate the trend of cutting Olympic or women’s sports,” said Rep. Lori Trahan (D-Mass.).
about nation.enterprises
nation.enterprises inc. was established in 2025 by Sport Venture Group and a diverse shareholder group including former team members from Goldman Sachs, adidas, TaylorMade, Coca-Cola, Visa and Disney as the investment vehicle for nation.university and nation.academy to integrate the pathway of youth to collegiate sport through a singular multi-sport platform designed to enhance talent development at every level and sector of sport.
We are principals, NOT a private equity company, we license olympic sport brands from collegiate level schools offsetting the school’s expense, compensate them with licensing fees and revenue sharing, and build an affinity toward the school through our youth sport platform.
about nation.university
nation.university is the collegiate licensing arm of nation.enterprises. It plans to license Olympic sports from universities and colleges that are under pressure to cut Olympic sport programs and to generate revenue. How do we do this?
First, we license the the program(s) from the school. Second, we take over the annual budgets saving the schools millions per annum. Third, we pay the school a licensing and revenue share of marketing rights. Fourth, we create a new league and cup model that reduces operating costs and enhances competition. Fifth, we create a new marketing and media platform. Sixth, we connect the collegiate platform, that is now outside the NCAA, with the youth market. Seventh, after year 3 we begin selling sub-licenses to qualified sub-licensees.
about nation.academy
nation.academy is the youth sport arm of nation.enterprises. It plans to develop sport campuses to support nation.university, nation.academy and all their inclusive needs for high quality talent development. How do we do this?
We plan to develop 100+ Acre youth sport campuses that include the required competition and training facilities for both collegiate and youth. The campuses will feature stadiums, arenas and training facilities in line with the best clubs in the world. The campuses will also feature on site sport charter schools to maximize education and training schedules, but will NOT participate in state high school sport leagues. The campuses will also feature 500+ hotel rooms for weekday league and weekend events. Lastly, we may develop multi and single family hosuing.
Are you a school president or athletic director trying to save Olympic sport programs while simultaneously trying to raise money for your athletic department?
Are you a collegiate coach who thinks their program is at risk of budget cuts or being cut all together? Find out how we can help save your program before its to late.
Are you a current or retired collegiate athlete worried about their program facing budget cuts or being cut all together? Find out how we can help save your program before its to late.
Is your brand interested in partnering with the collegiate and youth sport market nationwide or supporting a specific school? Reach out to learn more about brand partnerships.
olympic sports in the news
Front Office Sports: Dozens of Olympic Sports Have Been Cut in Wake of House v. NCAA Settlement
“We are concerned that the new financial obligations placed on schools will force administrators to divert their attention and resources away from non-football and non-basketball sports – the programs where the majority of NCAA student-athletes participate,” the coaching associations for volleyball, wrestling, track and field, and swimming and diving wrote in a joint statement after the settlement was approved. “This is no hypothetical. Budget cuts and program eliminations have already taken place in anticipation of today’s outcome, and more are likely to follow.”
Sports Business Journal: SEC Commissioner Greg Sankey sounds off on changing college sports landscape
“Not that anyone listens to my football media days speeches, but in 2019, the line was, ‘When you change the economics of college sports, you alter the Olympic development program in this country,’” SEC Commissioner Greg Sankey
press releases
Sport Venture Group Launches nation.enterprises inc.
Sport Venture Group Launches nation.enterprises inc., Unifying Youth to Collegiate Olympic Sport Pathways.